Al Sufouh, located along the western shore of Dubai, is one of the most prominent areas in the city. It stretches across 7 square meters. km. towards the north-west side of Dubai Marina – another high-profile neighborhood in the region. Al Sufouh includes many clusters of free zone developments such as Dubai Internet City, Dubai Media City and Dubai Knowledge Village.

Al Sufouh is also a platform for the business hubs of Dubai Media City and Dubai Internet City which hosts the offices of leading global organizations in their respective fields. Canon, Dell, Hewlett Packard, Facebook, and Samsung are just some of the companies that have their offices located in Dubai Internet City. Dubai Media City, on the other hand, houses many local and globally acclaimed advertisement agencies such as Omnicom Media Group, Leo Burnett, OSN, Sky News, and CNBC Saudi.